Samsung Creative Guidelines: Ensuring High-Quality FeedMob Creatives

9 MIN READ
September 11, 2024

As a valued partner, ensuring your brand is represented at its best is our top priority. To maintain the highest standards in our collaborative efforts, it is essential that the creative assets we work with are aligned with both Samsung’s branding and FeedMob’s guidelines. Below are the key requirements and best practices you need to follow when providing creative assets to our team. Meeting these expectations will ensure your campaign visuals are optimized for both performance and brand integrity.

Key Requirements for Client Submissions

To ensure small edits are made in compliance with Samsung Guidelines we kindly ask for the following documents to assist us in the creative review:

1. Source Files

  • Background Images: For source files of background images, please provide the highest quality image available in JPG, PNG, or PDF format to ensure optimal visual performance.

2. Brand Guidelines

  • Brand Consistency: Always share the latest version of your brand guidelines to ensure we maintain the integrity of your visual identity (e.g., colors, fonts, logo usage).
  • Guideline Essentials: Ensure your brand guidelines cover key topics such as:
    • Approved typography usage
    • Brand colors and alternative color variations for different backgrounds

3. Exclusion of Competitor Devices

  • Brand Exclusivity: We cannot feature competitor brands or devices. Please ensure this is taken into consideration when submitting creative assets.
  • Clear Communication: It’s important to emphasize this restriction when providing assets to avoid confusion during the creative process.

4. Requirements for the Copy/Text of the Banner

  • Main Category: No longer required, as it will be determined by Samsung.
  • Main Title: The title should be your app’s name.
  • Subtitle (Marketing Copy): You may provide a marketing copy that fits up to 3 lines, with a maximum of 60 characters (including spaces) to ensure readability and visual appeal.

Please see the picture below for reference. Note that FeedMob Creatives will be responsible for editing your banners.

Additional Considerations

Client Support

If needed, we are happy to walk you through the creative requirements or provide examples of well-executed FeedMob creatives. This ensures you fully understand the expectations and can produce assets that align with our standards.

Have questions about the creative process for the Samsung Galaxy Store? Contact us today.

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