November 10, 2022 How FeedMob scaled zip code targeting for a large global app

Location. Location. Location. It’s not just important in real estate — it’s key for many marquee apps. Targeting users by their zip code allows apps to find users in ideal locations — but it can sometimes be a bottleneck for apps looking to scale their marketing efforts. After all, each zip code has a limited number of users to target. Combining that narrow funnel with a limited number of partners who can target this way

September 20, 2022 How to Decrease CPAs with DSP Traffic

Get a sneak peek inside FeedMob’s latest FinTech case study, and learn about decreasing CPAs using DSP traffic.

January 4, 2022 Fintech Trends in 2021

2020 was a banner year for FinTech as investment reached $44 billion in 2020 — with the U.S. leading the way and driving $22 billion of that investment. However, with explosive growth and new entrants to the marketplace comes more competition for user acquisition, requiring marketers to think outside the duopoly and look elsewhere for new users. Willoughby ipsum dolor sit amet, consectetur adipiscing elit. Cras in purus iaculis, fringilla elit quis, pretium nulla. Fusce

December 24, 2021 Supply Type Trends

2020 was a banner year for FinTech as investment reached $44 billion in 2020 — with the U.S. leading the way and driving $22 billion of that investment. However, with explosive growth and new entrants to the marketplace comes more competition for user acquisition, requiring marketers to think outside the duopoly and look elsewhere for new users. Willoughby ipsum dolor sit amet, consectetur adipiscing elit. Cras in purus iaculis, fringilla elit quis, pretium nulla. Fusce

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